Shares of wearable fitness tracking device FitBit spiked higher today after a post from the Weight Watchers website indicates a possible connection between the two companies:
Pedometers measure the steps you take, while fitness devices are more sophisticated ‘accelerometers’, which means they can measure your body’s acceleration in three different directions (up and down, side to side, and front to back). By looking at your overall activity level, and not just specific activities, fitness devices give you a more accurate picture of the energy you’re using. You can sync the fitness device Fitbit to your Weight Watchers account.
FIT shares have done little since going public this summer, and IPO investors have grown tired of being a diluted via the common-practice secondary offering. However, any exposure to the Oprah dynasty is certain to gain the attention of Wall Street investors.
If you want to read further into the potential Weight Watchers/Fitbit alliance, click here to read the Weight Watchers post.
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WW and FIT the perfect combination of “I know nothing about fitness/nutrition” I just let these devices and charts dictate my life.
WW teaches you literally nothing about actual fitness and building muscle. It’s just charts and points. Almost every person I know who has used WW and lost weight, regained it and never once took full advantage of the weight lifting component. It’s almost not even discussed. As if weight loss is all diet. Should be fat loss because if you lose a bunch of weight and half of that is muscle.. you deserve condolences not congratulations.
As far as FIT goes.. .love it but again. It’s all about weight lose. You try and tell FIT you want to gain weight and it’s stumped unless you can do your own calculations. And forget custom macros. Its just a gloried step counter that breaks and costs you another $99 to replace.
Hate em and love em both at the same time.
But in the end, American will only get plumper.
Listen up lads, these are words of wisdom from our resident fitness/nutrition expert ^