Since the recovery and ZIRP, investors have piled into consumer goods stocks, due to predictable earnings trends, global outreach, and because they paid dividends.
Inside of my laboratory (Exodus), I’ve affixed tons of visuals to accompany the hard data. Humans are a visual species.
Let’s revive three core industries of the consumer goods sector: personal products, cleaning products and processed and packaged goods.
Best represented by PG, CL and KMB

Best represented by PEP, MDLZ and GIS

Best represented by CLX, CHD and ECL

The consumer goods industry is trading at a 50% premium to the median PE of the overall market. Ten years ago, it was trading at just a 11% premium.
The processed & packaged goods industry is trading at a 40% premium to the median PE of the overall market. Ten years ago, it was trading at just a 3% premium.
The personal products industry is trading at a 16% premium to the median PE of the overall market. Ten years ago, it was trading at just a 8% premium.
We run data for over 200 industries, and in my experience, have been able to foretell plenty of corrections. For example, during live demos we ran last year with customers, the biotech industry was something that was highlighted as being historically expensive. One year, whereunto, the industry has been racked with losses in excess of 30%.
Comments »





