The retards at Buttfeed described Topo Chico as a competitor to La Croix? In what world is ordinary mineral water competing with Mure Pepino? I understand Top Chico just added lime and grapefruit to their repertoire of sparkling water — but that’s standard twists for boring water. Bear in mind, Top Chico is not a new brand. They’ve been around since 1895, widely sold in Texas for decades. Now that you hipsters discovered Top Chico, you seem to think it’s something new.

Fuck off.
Coca-Cola bought the maker of Topo Chico, Arca Continenta, the first bottler of Coke in Mexico. I’ve always believed FIZZ would be acquired by the loafers at Pepsi, not Coke — so this doesn’t change my thesis. If anything, this will increase pressure on Pepsi to make an acquisition to compete with Coke-Chico.
Shares of FIZZ are stupidly plunging on this news. I will hopefully be buying back my shares soon.

NOTE: Topo Chico did $74 million in sales last year, +29% — placing this deal at around 3x current sales. With FIZZ trading 6.5x sales, I can see why people are selling the stock. However, FIZZ is much bigger than Top Chico, doing sales in excess of $250m per quarter. I like to compare its valuation to MNST instead, trading at 9.8x sales.
If you enjoy the content at iBankCoin, please follow us on Twitter
Topo Chico is the Bomb-diggity. I love it, especially when mixed with Tito’s and topped with lime wedges, full Mexican.
What is Tito’s? Tequila?
vodka
Made in Austin
Nice! Gonna try it.
Topo Chico competes with LaCroix in Texas. Housewives hooked on Xanax and other daily doses of pharmas drink LaCroix, and the rest of us drink Topo Chico partially due to the fact the LaCroix cans look like Tab from the 70s. The Topo Chico lime flavors sucks though.
How do you not know what Tito’s is?
They got bought under 3x revenue with a bigger growth runway…that would value La Croix around $1.2 to $1.5bn if you back out the rev from their other awful soda biz…that means the stock is worth something around $30.
You really think they can’t add two or three more flavors of Top Chico and squeeze the crap out of retailers to kill La Croix shelf space?
You are totally fucked here Fizzed Face…Fizz off….You’d better Fizz-ell that Stizzock
I am not in FIZZ, fucked face. I sold it two weeks ago. You cannot compare TOPO CHICO at $74m to FIZZ at $1b. Are you retarded?
MNST is trading 10x sales.
Because the smaller guy with more room to grow will trade at a lower multiple right?
La Croix doesn’t have even remotely close to $1bn in sales. It doesn’t even have 50% of that.
Talking to you about stocks is like discussing physics with a retard. Just melt away, back into oblivion.
Yes. I’m the retarded one for knowing correct sales numbers. Guess I hit a nerve. I’ll stop.
Here is some more “Chart Art”.. LYTS
Never heard of TOPO CHICO before.
You have now, fucked face.
Fuck me fizzy
Bought more muré
FIZZ crashed to levels not seen since…. Thursday. Aka nothing burger