Whole Foods on the weekly timeframe is a good example of how important it is to respect breaks in steep trends.
For a while now, we have been looking at the former market leader-turned-laggard–You simply cannot ignore the abnormally-steep trend even as it seemed like making money a daily basis on the long side was a foregone conclusion.
True, earnings were the reason/excuse for the latest swoon. But the take-home lesson is to always know where you are on various timeframes, especially the longer-term ones. Only looking at daily charts for a swing trader is usually mistake.
I tink the stock could easily see the low-$30’s this summer.
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WFM lost me $10k+ in 2009 so fuck them. RSH too. At least my bearish picks met / are meeting their demise.