I usually wouldn’t give a fuck about McDonalds. I don’t eat there and they’re not on any of my watch lists. But when I saw they missed the number and the stock dropped today it it reminded me again of what a huge fucking he gives his viewers

If you Google “Jim Cramer McDonalds” you’ll get about 78,000 hits. I know it feels like I’ve seen him tout it on CNBC and Mad Money at least twice that much. What really gets me is when there’s a miss on one of his Charitable trust holding like MCD and he dosen’t even bother to update the viewers. If I was his producer I’d make him dedicate one segment, at least once a week, to his buy recommendations. Even if it was just one sentence it would give these folks some continuity. Instead you get full segments like this……

But hey – at least you’ve got that juicy 3.1% Dividend – right? That’s great if you bought today the stock doesn’t give that back over the next quarter. Why don’t you ask the folks that bought at $100 back in January how that strategy is working out for them? I guess that also kills the theory of the consumer “trading down” that he espoused after Chipolte (CMG) crash and burned Thursday

Going back to my point and to the chart below MCD had a death cross in early June and yet the price went up. Had I been watching that I’d have told people to get out leading into the conference call. Now those losses are worse and there’s no catalyst for anyone to buy this steaming pile of… pink slime. With the June low trendline busted, the next stop for MCD is the S2 support level noted