iBankCoin
Full-time stock trader. Follow me here and on 12631
Joined Apr 1, 2010
8,861 Blog Posts

My Top Short Idea Here

…is to go after some of the defensives. I am circling back to this blog post from Sunday titled, “Defensives No Longer So Defensive.”

Specifically, Kellogg appears to be imminently close to buyers exhaustion. On the weekly chart below, we can see an abnormally steep angle of ascent beginning in January, combined with a dramatically overbought RSI for a sustained period of time. Keep in mind, we are talking about a very defensive stock here, which appears to be trading like a hot growth momentum name.

True, the defensives and Kellogg could simply bull flag out a few days before pushing higher again. But the main point is that sideways or down is more probable in the coming days and even weeks than a sustained leg higher from current levels. You do have to pay a dividend if you are short Kellogg or many other defensives, which may be a reason to look at options here.

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10 comments

  1. Woodshedder

    Dayum that thing has been screaming.

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  2. fake amish

    Last year it was AAPL this year it is the staples. Sold to you.

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  3. fake amish

    The real question is what is next? Fucking breakfast cereal is so lame as an investment thesis one could almost assume that may be it. If Tony the Tiger or a retarded bumble bee or multiracial rice krisps is all you got? Wtf is next?

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  4. Sooz

    Jeez, I wish I’d been on top of that cereal trade.
    (no position…ever…believe it or not)

    Although, it’s a great relief to see MI not soulfully dependent on the major 3’s..

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    • Sooz

      you know what they say about tigers(in particular here..Tony)?

      haha

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  5. Valtinho

    Shorting just because it went up a lot is like jumping in front of a fast moving train and expecting it to stop and reverse before running you over. Good luck.

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    • chessNwine

      Normally I’d agree but we’re talking about a staple here. And it has been a crowded sector for a while now “seeking yield”

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  6. Bryan

    What would be your timeframe?

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