American ingenuity at its finest: Kodak

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I’m stuck in NYC this morning thanks to the first rain I’ve seen in 3 months (no irony) that has backed up LGA for 3 hours. So I checked my e-mail this morning to find this incredible new device that Kodak is offering:

 

That’s right, it’s a small device that plugs right into your computer and allows you to keep your pictures safe and secure. It even comes with a matching cap to make sure the pictures don’t escape after you unplug it.

So how much would you pay for this miracle product that can save your precious memories? Is $29.95 + shipping too much to save up to 4,000 pictures of your life?

Sarcasm aside, I wonder if Kodak got their marketing e-mail list from a Nigerian Prince who needs help getting his fortune out of the country. It’s obviously not geared towards anyone who has ever heard of a 4GB flash drive which can be bought on Amazon for $4.99.

I haven’t looked at Kodak stock in years, so for grins I looked up their stock – I hadn’t realized they were in Chpt. 11.

Here’s what their “innovation” looks like  to investors. I always wonder who actually buys bankrupt companies stock? It would seem shorting Chpt. 11 companies is the surest bet around – if you could find the shares to short. I checked on AMR a while back and there was none available

2 Responses to “American ingenuity at its finest: Kodak”

  1. True – a wise man once said “No one ever went broke underestimating the intelligence of the american consumer”

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