It should be obvious from the charts below that the market is distinguishing the YUM chain of fast food restaurants from MCD. They both have China exposure, though YUM more so with the wild popularity of its KFC franchise.
YUM seems to be ahead of the game in China as well with its “East Dawning” business model of KFC fused with Chinese cuisine.
With YUM acting this well, I favor the soft landing scenario in China, on top of the fact that the Shanghai Composite not only already crashed in 2008, but has discounted a good deal of bad news ever since.
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crashed in 2012 not 2008 right?
crashed in 2007-2009 and drifted lower ever since