iBankCoin
Joined Jan 27, 2008
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My Shake Shack Review

The first thing I did upon checking in to my hotel this past weekend, the Fitzpatrick Grand Central, was hit up Shake Shack. I knew my time would be limited and could not miss the opportunity to see what the hype was about.

Due to time constraints, I decided to walk over to Grand Central Station and visit Shake Shack on the lower level. I know some of you said this was a mistake, and not to visit this location, but it was convenient. Plus, I have yet to visit Grand Central Station.

Upon entering the lower level I made my way to the Shack and could not believe my eyes. The line was wrapped like people was waiting for a ride at Disney world. I almost left after seeing the line wrap behind the restaurant, but decided to wait it out.

The line actually moved pretty fast, which was pleasing. However, after I ordered I was given a buzzer like I was waiting for a table at a casual dining restaurant.

Just my order, a single guy, was $20.34. I ordered a bacon cheeseburger, fries with a dipping cheese sauce, a coke, and a vanilla shake. I thought to myself, good thing I didn’t have my whole family, the bill would have been nearly $100 for some burgers. People didn’t seem to care about price though, the line continued to stay long and people were hanging out drinking beer and wine while they waited.

Finally the buzzer goes off, and my food arrives. This is the moment I’ve been waiting for. Now I had to find a table, which was a task of its own. 5 minutes later, I sat down, opened my bag, and on first sight a little disappointed at the size of the burger. The burger was good though, the bun instantly stood out and was delicious. The fires were also good, the cheese sauce complimented them well– a must. The shake was good, although nothing impressive for $5, but good.

All in all, the experience was good. I felt pleased and satisfied with my meal even though it was a little pricey and the burger was small. I now understand the hype surrounding the stock. People do not care to pay up for this place, they also do not care to wait almost an hour for their burger. They just want their Shake Shack.

I’m still eying a potential investment in $SHAK here. The timing seems right now that it has traded back to its iPO price, at least worth a starter position with plans to add on weakness. I see the company doing well in all markets and being around for a while.

That cheese sauce tho. I want more.

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10 comments

  1. ecchymosis

    Hungrily awaiting their arrival on the Left Coast.

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  2. RaginCajun

    I can wait. Good don’t get me wrong, but 5 guys does the trick for me when i want a good burger. Only thing we have down south.

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  3. og

    Live in SoCal and I’m over INNOUT. Five guys is around but I feel like shit after eating that. I’ve had Shake Shack in Miami, Vegas and Chicago. Loved it the first time and it has gotten a little worse every time I’ve had it. It also doesn’t help that they hire McDonalds type employees when they are charging you 3-4x more.

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  4. Marc David

    Thankfully those in line have Obamacare and Mom & Pop to pay the bills. They think nothing of $20 for a “good” burger. Like $100 a day eating is the norm and WTF is your problem?

    As an owner of the SHAK myself, I’m glad it’s doing well. Never visited. Saw it in Vegas. Given your review, I didn’t miss much. Hope it rocks the house though! Sounds like it will for some upcoming generations which is all that is required.

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    • traderconfessions
      traderconfessions

      Didn’t know Obamacare paid for Shake Shack. Thanks for the heads-up. Hope you have a chance to visit the Fox broadcast studio on Sixth Avenue one day.

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  5. Formergeek

    People are total lemmings today. I saw a show where they were given two totally identical cups of ice cream to taste. But they were told one of the cups was special Kardazian ice cream or some such nonsense. To a person that cup was to die for and clearly better than the other in their opinion.

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  6. traderconfessions
    traderconfessions

    I’m just shocked you ordered a Coke and a Milkshake. Hope you saved room for a nice piece of NY Cheesecake.

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