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Mobile Growth Explodes Into M-Commerce

“Don’t look now e-commerce, but m-commerce has arrived.

So says EBay‘s vice president of mobile Steve Yankovich, who told CNBC’s“Squawk on the Street” that the Thanksgiving weekend kickoff of this shopping season saw more than double the transactions on the company’s mobile platform than last year.

“Mobile growth has been phenomenal,” said Yankovich. “Think of only four years back — no one thought about mobile at all. Now we expect to do $10 billion globally on eBay Mobile.”

As mobile devices become increasingly ubiquitous — smartphone shipments are expected to be up 45 percent compared with last year, reaching 718 million new units globally, according to IDC Worldwide Quarterly Mobile Phone Tracker — for many, they are the go-to vehicle for shopping…”

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