As CNBC airs constant coverage of our nation’s holiday, 4/20, I was curious to see how this phenomenon began. Now, it’s true I’ve had my share of Mary Jane, I have no desire to spark up today (nor will I), let’s just be clear about that.
From Huffington Post:
It starts with the Dead.
It was Christmas week in Oakland, 1990. Steven Bloom was wandering through The Lot – that timeless gathering of hippies that springs up in the parking lot before every Grateful Dead concert – when a Deadhead handed him a yellow flyer.
“We are going to meet at 4:20 on 4/20 for 420-ing in Marin County at the Bolinas Ridge sunset spot on Mt. Tamalpais,” reads the message, which Bloom dug up and forwarded to the Huffington Post. Bloom, then a reporter for High Times magazine and now the publisher of CelebStoner.com and co-author of Pot Culture, had never heard of “420-ing” before.
The flyer came complete with a 420 back story: “420 started somewhere in San Rafael, California in the late ’70s. It started as the police code for Marijuana Smoking in Progress. After local heads heard of the police call, they started using the expression 420 when referring to herb – Let’s Go 420, dude!” READ MORE
Now let’s check in on the best of breed marijuana stock, GWPH. Yep, apparently everyone is doing it: