“Never let a good crisis go to waste.” – Winston Churchill
The fact is woman have been liberated from the kitchen. Gone are the days when 2-3 meals were expected to be on the table per the chef wife–whose duties also included keeping the house tidy, cleaning the children and dog, procuring groceries, clothing, all holiday and birthday presents, and decorating the house with knickknacks.
The void has been filled with fast causal food. Desolate men, living the American dream via 50 hours of hard cubicle time, rank file into burger, burrito, and chicken joints for sustenance. They sit, alone or with other inmates…er coworkers, expanding their girth 1200 calories at a time. This is not changing anytime soon.
Chipotle was a safe place for them. It ‘looked’ clean. The help was sometimes cute. It was beans, rice, and guacamole so it must be healthy, right? WRONG! Poison bitches, poison…the terrorists aren’t the only ones winning, deadly bacteria is too.
Now what? Where do they go? These are real issues facing the first world.
My top pick is LOCO because it is delicious and crasy [sic]. I wonder if Wingstop paid dork Brian Sozzi to go fork and knife one of their wings today? I digress. I bought some LOCO today.
What is your favorite horse in this race? This race to dethrone the big shots at Chipotle?
“People love it when you lose, they love dirty laundry.” – Don Henley
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Still waiting on a “healthy” drive thru to change the game.
Define healthy.
Please do not use the word “clean eating” in your explanation.
Muscle Maker Grill is damn close but I do not believe they have drive thru or are part of a delivery service. If they are, it’s the closest thing around. But they are a smaller chain, don’t seem them in too many places.
I’ll define healthy in this example as whatever the consumer would think were healthy. Doesn’t matter if it really is or not, soccer moms would eat that garbage up. Seen a few local spots in different towns with a drive thru. A couple were vegetarian, one was a locally sourced type concept.
Something you can get in 2 minutes with your loud , smelly ass crib midgets screaming at you from the back of the Range Rover. With food that is actually healthy enough to be considered food. You know, something that isn’t bordering on child abuse that we could feed to kids, and adults as well.
SHAK chart starting to look good
Nice writing there Raul.